You find the client.
You sell the work under your brand and set your own price. I never contact your client unless you ask me to.
White label For agencies and consultants
White-label SEO and AI visibility, under your brand
Your clients are asking whether ChatGPT, Gemini, Claude and Perplexity recommend them. I do the checks, the reports and the fixes. You sell them under your name, at your price.
Your logo
Prepared for your client
AI visibility snapshot
Your agencyYour coloursYour price
Illustrative cover. Bars are not real data.
Who this is for
- 01
Marketing and digital agencies whose clients now ask about AI search.
- 02
Web design studios that want to sell SEO without hiring for it.
- 03
Consultants and trainers who sell to one sector, such as schools, law firms or clinics, and need someone to do the technical work.
- 04
Agencies that already sell SEO and need senior help when they are busy.
How it works
I do the work.
Questions asked on four AI tools, website checks, reports and fixes. Everything your client sees carries your logo and your name.
You deliver it.
You send the report, run the call and keep the relationship. If you want, I can join a call as part of your team.
The rules I work to
- An NDA before we start.
- Your client stays your client. I do not approach them while we work together, or for 12 months after.
- No Jason Burns branding on anything your client sees.
- If a job is not worth selling to your client, I tell you before you sell it.
What you can resell
Three ways to sell AI visibility, plus the usual SEO work.
Reports
Find out where your client stands.
- AI visibility snapshot: a short slide deck with headline numbers and simple charts. No fix list, so you can offer it to your client free, as a first step.
- Full AI visibility audit: 100 questions on four AI tools, asked three times each, plus website checks. A PDF and an interactive report, with a fix list in order.
- Smaller reports: whether AI tools can open the website, a comparison with named competitors, one service or one market, and what AI gets wrong about the business.
Fixes
Fix one thing, then test it again.
- Letting AI tools into the website.
- Machine-readable labels for the business, its services and its prices.
- One official fact sheet, and new wording for every page that disagrees with it.
- Dates, news pages and page clean-up, so AI tools read the right version.
- Directory and review profile corrections. Never fake reviews.
Plans
6 months of steady work, then 6 more if the client wants.
- Essentials: the main website, the most important fixes, a re-check every 3 months.
- Growth: every fix type, outside proof, and a re-check and short report every month.
Also available at the same day rate: technical SEO audits, site migrations and redirect maps.
One rate
You pay the same rate as my direct clients. You add your margin and sell at your own price.
No VAT is charged. One-off work is invoiced half when you order and half on delivery. Plans are invoiced at the start of each month.
£450a day
£225a half day
Every job is quoted in days at this rate. The partner pack lists each report, fix and plan with its price.
The partner pack
Ask for it and I send it by email, then we have a short call.
- A sample report, so you can see what your client would get.
- The services menu: every report, fix and plan, what the client gets and what they need to provide.
- A two-page proposal template you can fill in with your own prices.
- My partner terms and an NDA.
What I will not promise
- Nobody can promise that an AI tool will name a business. AI answers change from day to day, even to the same question.
- Changes can take weeks or months to show in AI answers.
- I never buy, write or fake reviews, and I never pay for a place in an AI answer.
What I do promise is the work you ordered, and the same questions asked the same way each time, so you and your client can see what changed.
Questions agencies ask
What is white-label SEO?
I do the SEO and AI visibility work, and you sell it to your client under your own brand. Your client deals only with you.
Will my client know you are involved?
Only if you tell them. Reports carry your logo and your name. I sign an NDA before we start, and I never contact your client unless you ask me to.
What does AI visibility mean?
Whether AI tools such as ChatGPT, Gemini, Claude and Perplexity name your client when someone asks a question your client should be the answer to, and whether what they say is correct.
How much should I charge my client?
That is your decision. You get my price, and you set yours.
Does it work for any sector?
For most sectors, yes. The questions are written for your client's own customers, so the same method works for schools, law firms, clinics, shops and B2B firms.
How do we start?
Ask for the partner pack. We have a short call, sign an NDA, and start with one client.
Start with one client
Send me your client's sector and what they have asked for. I will tell you what I would sell them first.
Ask for the partner pack